Girls Inc. of Santa Fe (4-minute version)
CAVU was asked to collaborate with Girls Incorporated of Santa Fe, New Mexico to create a series of videos capturing their critical work and many achievements successfully helping young girls over the last sixty years. CAVU highlighted three young girls who grew up in the Girls Inc. community and truly embody the Strong, Smart, and Bold mission for which Girls Inc. strives.
Girls Inc. of Santa Fe (1-minute spot)
Girls Inc. increased their exposure and raised needed funds as Comcast cable chose to use the 60-second spot as their public service announcement for the month of September, airing the video 150 times during prime time, and has extended this offer for a full year.